Fresh Tracks, Inc.™ Guide Posts

IN BRIEF

Fresh Tracks, Inc. is a New England based results-oriented management consulting and executive coaching firm transforming leaders into innovative trailblazers that people WANT to follow.

CEOs, business owners, executives, and senior managers from Fortune 500 companies to startups turn to Fresh Tracks, Inc. for our fresh approach in the areas of strategy, organization, leadership and change management.

Our work is most successful when we partner with leaders driven to be trailblazers in their industry, and READY TO TAKE ACTION to achieve their goals.

Why?  We deliver innovation versus reports.  We are NOT career academics, career HR types, nor career consultants.  Instead, we share our extensive firsthand leadership experience of fostering customer-focused innovation and creating powerful change organization-wide.  We revolutionize businesses.

Think of us as your Trailblazer Guides with the deep leadership experience and pragmatic real world business advice that drives innovation into your organization.

EXTENDED EXPLANATION

Leaders today have few guideposts in a shifting marketplace. While they dream of being the innovative trailblazers in their field, they feel daunted by the thought of moving into uncharted territory. 

Since you’re reading this now, you may too. 

It’s common to feel uneasy and unsure of which way to go, worried that a wrong move could bring disaster.  Many leaders fear going on instinct without solid information.  Some freeze, feeling it’s better to wait for the right moment to move. 

HOWEVER, the smart ones, like you, want to control their destiny.  They call us because they understand the full value of guidance from a seasoned, objective, unbiased, results-oriented Trailblazer Guide.

We offer you the skills, tools and proven approach you need to grow your business by trailblazing uncharted territory and clearing a path for others to follow.

Consulting Projects

As consultants, we ensure your success by breaking down each phase of a consulting project into doable steps.

• We help you take a macro view of your current position and identify ways to win in shifting marketplace.
• We guide you to scout the landscape ahead to identify possible new routes and obstacles to help set a clear course of action.
• We work with you to “customize” and deliver a relevant, actionable blueprint of how to drive your entire organization towards a shared client-focused vision and achieve your aggressive goals – all while retaining your firm’s distinctive values and character and leveraging your team’s unique talents. 
• We partner with you to mobilize people into action, and guide them to get them where you want to go. 

The end result, as other leaders have told us, is that you get results - and have some fun doing it! 

In fact, we’ve helped leaders drive innovation by:

• Strategically scaling an organization experiencing rapid growth.
• Communicating a compelling vision and direction to quickly blend cultures and integrate newly merged entities.
• Realigning the talent inside a business to meet shifting customer needs.
• Recreating a firm by by replacing current services with those better aligned to leverage leadership’s talents/passions with new customer demands.
• Opening new revenue streams by discovering untapped market segments and strategic alliances.
• Improving margins by rethinking operations to cut time to market significantly.

Coaching Engagements

As executive coaches, we excel at raising management performance to new levels by improving leadership effectiveness to foster innovation.  We can help you:

• Get clear on who you are as a leader, what you are best at, and where you want to go.
• Set objectives.
• Uncover hidden strengths.
• Laser in on potentially career derailing issues.
• Align personal / professional / organizational goals.
• Develop reality-based action plans that broaden your skill set, hone your leadership style, and build an authentic personal brand that enhances your work relationships and career success at trailblazing innovation.
• Share the plan with your boss to create full organizational alignment.
• Stay on course with ongoing coaching via in person, telephone, video or online contact.

Our coaching is structured to last 3 to 12 months depending on the leader’s needs. 

Our format involves confidential, empowering, highly tailored one-on-one leadership development and clear contracting to hold both the coach and coachee responsible for results.  We use custom assessment and interview techniques to dig deep to help you reframe hardships and get honest about what true success looks like for you. We often include confidential 360-degree feedback from people you work with. Then we work with you to devise and implement a plan that brings your vision of success to reality. 

We understand that achieving innovation is hard work.  So we stick by you as you clear a new path for others to follow, and we celebrate your achievements big and small to help you generate the momentum necessary to achieve your dreams.

With our coaching, leaders like you have been inspired to:

• Stretch into a new leadership assignment by tapping new team collaboration skills and sharpening dormant ones.
• Carve out a new more fulfilling role in their existing organization.
• Get the attention of executive management by building a more visible personal brand of innovative leadership that led to a desired promotion.
• Curb toxic, career derailing behavior to regain the trust and respect of their team and management.
• Change industries to follow their real passion.
• Transition smoothly into a new leadership role by communicating a clear vision and team mission and setting priorities that empowered team to effectively execute a shared plan of action.
• Share leadership in a way that sets a clear course, inspires trust and creates a positive legacy of innovation.